Taking a closer look at the technology behind Adidas’ Boost

BASF’s foam compounds are the driving force behind the Adidas Boost

It’s no secret that we at TechRunner are big fans of the Adidas Boost shoe– its revolutionary design and construction promises something truly unique that should benefit every kind of runner.

We’ve also previously covered how Adidas has partnered with tyre manufacturer Continental to provide the most responsive and springiest rubber for its shoes – now it’s time to take a look at BASF, the company behind the Boost’s exceptional foam system.

Named Infinergy, the foam consists of expanded thermoplastic polyurethane, or E-TPU.  In an interview with Azom.com, Dr. Uwe Keppeler, material and process developer at BASF, explained how Infinergy is manufactured by foaming the starting material, TPU granules. “After pretreatment with pressure and heat, the individual granules measuring up to five millimetres each are blown up like popcorn”, explained Dr. Keppeler.

What happens next is the production of oval foam beads that have tiny gas bubbles inside. “These sealed air cells make the lightweight foam beads very elastic and provide the desired rebound effect. The individual beads can be imagined as being like tiny footballs: The more air they contain, the better they bounce and rebound back,” says BASF research scientist Dr. Frank Prissok.

Each Midsole contains approximately 2,500 of these foam beads, which are then converted by being treated with hot steam; this melts the outer-layer of the beads, which allows them to bond into a stable form.

What this means for the runner is that Infinergy midsoles essentially become energy stores for them; extreme compression combined with absorbing the shock impact of the foot combined with the lightning rebound elasticity enabling a large amount of energy to be returned to the runner.

“When the foot is pushed off the ground, the force expended is largely returned to the athlete. This results in completely new and improved running behaviour. Many runners have told us that the shoe feels like it is almost alive,” explains Gerd Manz, Senior Innovation Director Global Brands at Adidas.

This technology could also go into other types of industries. Infinergy could be used for producing unpuncturable tires or even types of flooring or running tracks. The possibilities of this technology could be endless with running shoes only scratching the surface.

[Additional information from Azom.com]

Entries for 2014 Greater Manchester Marathon now open

Entries for the 2014 Greater Manchester Marathon are now open

Following last week’s launch event, registration for the 2014 Greater Manchester Marathon, which will take place on Sunday 6th April, is now open.

The race organisers of the Greater Manchester Marathon reintroduced the event in 2012 after a decade’s absence, and based on the continuous growth and popularity, this year’s race’s capacity is set at 10,000 places. Using the same flat route as in 2013, the start, finish and race village will be at Manchester United Football Club in Old Trafford.

The route has an elevation gain of around only 54 m, meaning that it can boast the flattest, fastest marathon route in the UK, attracting runners of all levels after having established itself as a unique race not to miss in the running calendar.

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Adidas announces partnership with first ever Moscow Marathon

The route of the first-ever Moscow Marathon will take in many of the city’s famous sights

Adidas has announced a partnership with the first-ever Moscow marathon, due to be run around the city on September 14th.

The city has had a half-marathon before, but this is the first time that a full marathon will be run on the streets of the city.

The marathon route will follow the city’s quays, main streets, including the Sadovoe and Bulvarnoe Rings. The race will start from the “Luzhniki” sports complex built for the 1980 Olympic Games. The final meters will be at the Olympic Stadium, the “Luzhniki” Grand Sports Arena.

This latter part of the route will be unique for the 2013 race, as after the event, the Olympic Stadium will be rebuilt, meaning the Moscow Marathon will be the last major sporting event to take place on its site.

For full details, visit the official site here.

 

Brooks unveils ‘most cushioned shoe’ yet – the Transcend

Will the Brooks Transcend help popularise cushioned shoes again?

This week at the Outdoor Retailer Summer Market, a trade show held in Salt Lake City, Brooks has unveiled the Transcend, a new heavily cushioned running shoe.

Likened to an oversize golf driver or shaped skis by the company, the shoes utilise a new foam compound that’s said to offer 25 per cent more cushioning than BioMoGo DNA—the high-quality midsole material found in Brooks’ Pure Project shoes.

This means that the Transcend provides the softest ride of any shoe the company offers, what Brooks calls the “float.” At the other end of a spectrum of runner’s experiences is “feel,” meant to describe lightweight footwear that positions a runner’s foot closer to the running surface.

Thanks to a blend of foam and Brooks DNA cushioning material, however, the new foam is said to adapt to the amount of force applied to it—bigger runners will experience a firmer platform so that the cushioning doesn’t “bottom out.”

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Mountain Hardwear launches Way2Cool running apparel line

The Way2Cool range was tested in the baking heat of the Grand Canyon

Californian sportswear company Mountain Hardwear has launched a range of running specific tops featuring fabric technology that uses the wearers’ sweat to activate in-built cooling agents.

Tested with elite athletes in the searing 40 degree heat of the Grand Canyon in the Rim2Rim2Rim challenge, the ‘Way2Cool’ range is made of the world’s first fabric technology that uses wearers’ sweat to activate in-built cooling agents.

The fabric, called ‘Cool.Q.Zero’ works due to hundreds of tiny rings embedded in the fabric, using materials from industrial water filtration processes, to ensure excess moisture is ‘sucked’ away from the body.

The rings, which contain a cooling agent, react to sweat and moisture causing them to suck and swell to create an instant and prolonged cooling effect on the skin.

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TomTom announces pricings for Multi-Sport and Runner UK

Announced earlier this year, TomTom has announced that its TomTom Runner and TomTom Multi-Sport GPS watches will be priced at £149.99 and £179.99 respectively.

Following the launch of its collaborative sports watch effort with Nike for the Nike SportWatch, the satnav makers are going it alone this time for its sporty timepiece that tracks performance data for enthusiastic runners, cyclists and swimmers.

Both ultra slim watches are equipped with sensors to track indoor training and feature QuickGPSFix technology taken from TomTom’s satnav range to boost GPS signal pick-up outdoors.

The TomTom Runner and TomTom Multi-Sport are both now available here in the UK

There’s also Bluetooth Smart support letting you hook up a heart rate monitor and other Bluetooth accessories.

Data can be uploaded to the TomTom MySports website and running websites including RunKeeper and TrainingPeaks. You can expect around 10 hours of battery life in GPS mode and both include standard watch features including an alarm to get you up for an early run or bike ride.

The more expensive Multi-Sport watch includes all of the Runner’s features but also adds a dedicated bike mount, cadence sensor, a built-in Altimeter to track elevation and a swimming motion sensor.

The TomTom Runner and Multi-Sport are both now available to pre-order from the TomTom website today. They will also be available from selected specialist runner retailers later this month.

[Via Trusted Reviews]

Nike introduces Nike+ Challenges to let out your inner Rocky

Nike has this week released a new update to its Nike+ Running app for iOS. Dubbed Nike+ Challenges, The app update, version 4.3, introduces social challenges into the mix, enabling runners to invite their fellow Nike+ enabled friends to run and compete in an old-fashioned race.

Challenges also lets runners communicate with each other mid-race via group chats. This is a great way for racing runners to trash talk a little or alternatively deliver some words of encouragement and inspiration.

Challenge your friends and race to the top of the leaderboard

To start a challenge, simply set a distance, a duration and invite your friends. Each time you triumph, you’ll earn a medal, which can then, like Nike+ Fuel, be logged on the app.

Naturally, the feature monitors everyone’s progress and encourages friendly competition through leaderboards and medals. Users can put together one-off races or see who can hit 100 miles the quickest.

The update is out to download now – so get racing with your friends!

[Via Engadget]

A stitch in time saves Adidas’ virtual design process over one million material samples

Adidas has announced that the use of virtual technology in its product design process has saved the company more than one million material samples, as it looks to ramp up 3D modelling across its operations throughout the world.

The company launched its Virtualization programme back in 2004 as a way of not only injecting greater innovation into its designs, but to reduce its environmental footprint. Virtualization allows Adidas to engineer out waste and other resource impacts by fundamentally rethinking its product design strategies. 

“During the product creation phase, an area where we can make a difference is to use virtual technology to share designs and sell in our products. This can save energy, materials, and waste too,” said Renate Eder, Adidas’ team leader for creation technologies apparel.

Shoes such as the Springblade were designed through Adidas’ Virtualization program

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Nike unveils new Free Flyknit trainers

Earlier this week, Nike released a whole lot of information about its next running shoe – the Nike Free Flyknit, which offers something pretty unique.

To put it crudely, it’s basically a sock with the sole of a running shoe attached to the bottom of it. The shoes are designed for a near-barefoot style, making it the next step along in Nike’s current Free Run range, combining Flyknit technology with Nike’s hugely popular Nike Free+ 5.0 midsole.

Stretch to fit – the new Nike Free Flyknit

The new running shoes are the product of a new design ethos Nike is calling ‘nature amplified’, the concept of using data driven advanced sports science to strip away all but the essentials for optimum performance.

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Sensoria Fitness Tracker ushers in a whole new era…the era of smart socks

Yes, you read that right – smart socks. Perhaps inspired by the growing presence of wearable monitoring products on the moment right now, Sensoria have spotted a gap in the market and introduced the Sensoria Smart Sock Fitness Tracker.

It involves a smart, washable sock (available in four colours  – black, white, pink and light blue, so you can match your outfit and the colour of your shoes), plus an anklet that magnetically snaps on the cuff of the sock, and then it all comes together with a mobile app for iPhone or Android that monitors and guides you with audio cues. And if you prefer to run without a phone you can still access your data from home thanks to the app’s dashboard.

Just clip and run…the Smart Sock is available in four colours

Going beyond the typical data you get from fitness trackers like how far and how fast you’re going, the Sensoria actually tells you how well you’re exercising, which then allows it to recommend specific workouts based on your abilities and your goals.

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